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Convert

Convert provides an advanced A/B testing and personalization platform that helps businesses optimize their websites by testing different versions of pages to improve user experience and increase conversions (sales, sign-ups).

Founded 2009 Amsterdam, Netherlands 11-50 employees Bootstrapped

Convert Pros & Cons

Key strengths and limitations to consider

Strengths

  • Privacy-focused A/B testing
  • Strong enterprise compliance
  • Flicker-free experiences
  • Advanced targeting options
  • Good agency features

Limitations

  • Less intuitive than competitors
  • Smaller market presence
  • Limited AI features
  • Enterprise pricing

Ideal For

Who benefits most from Convert

Quick Analysis

Convert is a privacy-first A/B testing platform with strong compliance features. Ideal for enterprises in regulated industries needing GDPR-compliant experimentation.

1

Privacy-conscious organizations

2

European companies needing GDPR compliance

3

Agencies running client tests

4

Enterprise optimization programs

5

Healthcare and finance verticals

Per-Seat

Key Features

  • A/B and multivariate testing at scale
  • Statistical significance calculations
  • Feature flagging and progressive rollouts

Popular Integrations

Convert works seamlessly with these tools:

Google Analytics
Adobe Analytics
Segment
HubSpot
Salesforce

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