Split (Harness FME) Alternatives 2026, Compared Independently
Experimentation · 8 compared · Updated
No vendor pays to appear or rank here. Alternatives are ordered by our reviewed relationships, then shared capabilities.
Split (Harness FME) is now part of Harness (closed Jun 2024). Source · In the Martech Market Report
Split is now Harness FME. Starting in April 2025, Harness moved Split accounts from app.split.io into the Harness platform, and admins who used SSO had to set up a new SSO connection to Harness.
- Closest match
- AB Tasty (Wingify)
- Direct replacements
- 8 compared
- Pricing
- Custom · From $450 per launched experiment per month (billed annually; $575 on-demand) · Estimate $7,820–$35,790 per year
No referral fees. Ordering is by approved relationship, then capability overlap. Nobody pays for a place in it.
Why teams look for Split (Harness FME) alternatives
What changed, when, and who it affects. Each reason links to its source, with the line it rests on.
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Retirement ·
Split app moved to app.harness.io platform
Existing Split accounts moved into the Harness platform starting in 2025. Admins had to accept Harness invites, and teams using SSO had to set up a new SSO connection to Harness. SDK code stayed the same.
On your migration day, Split’s front-end interface will move from app.split.io to app.harness.io.
Harness -
Retirement ·
Some Split Admin API endpoints replaced by Harness
Admin API endpoints for users, groups, projects and permissions moved to Harness, and Harness API keys are needed to call them. Teams with automation scripts against the old Split Admin API have to update them. Admins were notified by email on 21 Feb 2025.
Harness API keys replace Split Admin API keys only for the administrative workflows that have already moved in Harness FME.
Harness -
Retirement ·
Split for Jira integration replaced by Forge apps
Teams that use Jira Cloud with Split now connect through new Forge-based Harness FME apps on the Atlassian Marketplace, which replace the Split for Jira integration for US and EU accounts.
These Forge-based integrations replace the Split for Jira integration and are now the primary way to connect Harness FME with Jira Cloud.
Harness
What Split (Harness FME) is, in short
Harness FME (formerly Split) sits in the feature-management-led experimentation market: it uses SDK-based feature flags and deterministic assignment to control releases, capture exposure, and measure outcomes. It is closer to LaunchDarkly, Statsig, and Optimizely Feature Experimentation than to marketer-led visual testing products such as VWO or AB Tasty. Its defining model is experimentation embedded in software delivery rather than page-level optimization. The product is strongest for engineering-led organizations that need to progressively release backend and client-side changes while measuring product, reliability, or commercial metrics. Local SDK evaluation, cross-SDK sticky bucketing, event ingestion, release monitoring, and warehouse-native analysis are meaningful differentiators versus LaunchDarkly's primarily feature-management focus and Optimizely's broader but more web-optimization-oriented portfolio.
Its integration into Harness also makes governance, approvals, audit trails, and deployment workflows more compelling for existing Harness customers. Evaluate Harness FME when product experimentation must share controls with progressive delivery, especially for full-stack services and regulated release processes. Choose Statsig or Amplitude Experiment when product analytics is the primary experimentation workspace; choose Optimizely or VWO for no-code web experimentation. Before buying, validate event instrumentation quality, metric ownership, cloud-versus-warehouse experimentation design, SDK coverage, and whether Harness platform adoption adds value beyond FME alone.
Split (Harness FME) alternatives compared
Ranked by relationship first — a tool approved as a direct replacement outranks one that merely shares capabilities. Tools judged to be complements to Split (Harness FME) are excluded, because running both is not the same as replacing it. Direct-replacement verdicts were checked by hand; the one-line verdicts were drafted by an AI model, and most partial-overlap verdicts were accepted on its confidence.
Scroll the table sideways for switching effort and pricing →
| Vendor | Shared capabilities with Split (Harness FME) | Switching effort | Pricing | Also strong in | Compare |
|---|---|---|---|---|---|
| | A/B & Multivariate Testing Dynamic Content Assembly Feature Flagging +2 more | — | Custom | Product Recommendations | About AB Tasty (Wingify) |
| | A/B & Multivariate Testing Decisioning Engine (Next Best Action) Feature Flagging +2 more | — | Custom | AI Decisioning / Next-Best-Action Content Recommendations | About Adobe Target |
| | A/B & Multivariate Testing Server-side Experimentation | — | From $450 per launched experiment per month (billed annually; $575 on-demand) | — | About Eppo (Datadog Experiments) |
| | A/B & Multivariate Testing AI Assistant / Copilot Audience Segmentation +3 more | — | Custom | Product Recommendations Business Intelligence / Reporting | About Monetate |
| | A/B & Multivariate Testing Dynamic Content Assembly Feature Flagging +3 more | — | Estimate $7,820–$35,790 per year | Session Replay Product Recommendations | About VWO (Wingify) |
| | A/B & Multivariate Testing Feature Flagging Server-side Experimentation +1 more | — | Free tier available | Content Recommendations Product Recommendations | About Webtrends Optimize |
| | A/B & Multivariate Testing Feature Flagging Server-side Experimentation | — | Free tier available | — | About Amplitude Experiment |
| | A/B & Multivariate Testing Feature Flagging Server-side Experimentation +1 more | — | From $299/mo (paid annually) or $399/mo (paid monthly) | Agent Interface (MCP / Tool API) Heatmaps & Click Tracking | About Convert |
What to look for in a Split (Harness FME) alternative
Split (Harness FME)’s core capabilities — check each alternative for coverage of these before shortlisting:
- Server-side Experimentation
- A/B & Multivariate Testing
- Feature Flagging
Split (Harness FME) alternatives — FAQ
What is the best alternative to Split (Harness FME)?
AB Tasty (Wingify) is the closest match among the 8 Experimentation alternatives we track. The two records share 5 core capabilities (A/B & Multivariate Testing, Dynamic Content Assembly). The right choice depends on your existing stack — compare all 8 in the table above.
What should I look for in a Split (Harness FME) alternative?
Split (Harness FME)’s core strengths are Server-side Experimentation, A/B & Multivariate Testing, Feature Flagging. Prioritise alternatives that cover the capabilities you actually use, and that integrate cleanly with the rest of your stack — a replacement that doesn’t connect to your warehouse, CDP, or activation tools isn’t really a replacement.
How much do Split (Harness FME) alternatives cost?
Pricing varies — alternatives here range across Custom, From $450 per launched experiment per month (billed annually; $575 on-demand), Estimate $7,820–$35,790 per year, Free tier available. Check each vendor’s page for current rates.
Can I compare Split (Harness FME) and AB Tasty (Wingify) side by side?
Yes. Drop both onto a canvas in Martech Stack Builder and see how each integrates with your warehouse, CDP, and activation tools — then score them against your actual requirements before deciding.
Compare the rest of the field
Evaluating more than one? Each alternative above has its own ranked comparison. They follow the approved relationships rather than the category, so they cross categories where the tools compete.
Before you replace Split (Harness FME), check what you already own
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Browse all Experimentation vendors
Stack Builder’s Experimentation page compares every vendor we track in this category, with capabilities, pricing, and a head-to-head for the closest pairs.
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