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Freshsales Freshsales
vs
Microsoft Dynamics 365 Sales Microsoft Dynamics 365 Sales

Freshsales vs Microsoft Dynamics 365 Sales

A side-by-side CRM comparison of Freshsales and Microsoft Dynamics 365 Sales — capability coverage, pricing, and stack fit, with every recorded cell citing the vendors' own documentation. No referral fees; the data is ours.

Reviewed verdict

Direct substitute — Most teams run one of these, not both.

Both are full sales CRMs that serve as the system of record for leads, accounts/contacts, pipeline, and sales workflows.

Drafted by an AI model and checked by hand.

Switching is a project, not a swap. A judgement, not computed from the capability data.

Capability comparison

8on one record only
16on both
Capability Freshsales Microsoft Dynamics 365 Sales
On one record only 8
Agent Builder / Orchestration — Supported Agent Builder / OrchestrationSupported Copilot Studio is used to build and deploy Sales agents. learn.microsoft.com/en-us/dynamics365/sales/configur… ↗ 15 Sept 2026 · AI-evaluated
AI Decisioning / Next-Best-Action Supported AI Decisioning / Next-Best-ActionSupported Freddy provides deal-specific insights and next-best-action guidance. freshworks.com/sales-management/software ↗ 15 Sept 2026 · AI-evaluated Not offered AI Decisioning / Next-Best-ActionNot offered Searched for customer-level next-best-action, offer, or message selection. learn.microsoft.com/en-us/dynamics365/sales ↗ Checked · 2 of 3 passes
AI Governance & Guardrails Not offered AI Governance & GuardrailsNot offered Checked governance and Freddy AI sections for AI policies, PII controls, and model inventories. freshworks.com/crm/features ↗ Checked · 3 of 3 passes Supported AI Governance & GuardrailsSupported Copilot documentation covers privacy controls, data movement, abuse monitoring, and disabling AI features. learn.microsoft.com/en-us/dynamics365/sales/sales-co… ↗ 15 Sept 2026 · AI-evaluated
Conversational AI / Virtual Agents Supported Conversational AI / Virtual AgentsSupported Freddy AI includes a lead generation bot for website conversations. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Not offered Conversational AI / Virtual AgentsNot offered Searched for customer-facing open-ended chat or voice virtual agents. learn.microsoft.com/en-us/dynamics365/sales ↗ Checked · 2 of 3 passes
Form Capture & Progressive Profiling Supported Form Capture & Progressive ProfilingSupported Marketing automation includes web forms for capturing visitor information. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Not offered Form Capture & Progressive ProfilingNot offered Searched for native web-form capture, form analytics, and progressive profiling. learn.microsoft.com/en-us/dynamics365/sales ↗ Checked · 3 of 3 passes
Journey Orchestration Supported Journey OrchestrationSupported Freshsales Suite supports personalized journeys and multichannel nurture campaigns. freshworks.com/crm/suite ↗ 15 Sept 2026 · AI-evaluated Not offered Journey OrchestrationNot offered Checked Sales documentation for cross-channel customer journey orchestration learn.microsoft.com/en-us/dynamics365/sales ↗ Checked · 2 of 3 passes
Visitor Identification Supported Visitor IdentificationSupported Freshsales for Web identifies website people as leads or contacts and tracks activity. developers.freshworks.com/crm/libraries/javascript ↗ 15 Sept 2026 · AI-evaluated Not offered Visitor IdentificationNot offered Searched for anonymous website visitor identification and resolution in Sales. learn.microsoft.com/en-us/dynamics365/sales ↗ Checked · 3 of 3 passes
Webhook Relay Supported Webhook RelaySupported Webhooks push data to third-party applications. freshworks.com/crm/features ↗ 15 Sept 2026 · Verified by hand Not offered Webhook RelayNot offered Checked Dataverse webhooks documentation for relay, transformation, and fan-out functionality learn.microsoft.com/en-us/power-apps/developer/data-… ↗ Checked · 3 of 3 passes
On both records 16
Data integration 1 · graded apart
Workflow Automation Core Workflow AutomationCore Workflows automate key sales tasks and business processes. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Supported Workflow AutomationSupported Power Automate provides business-process flows and Dataverse workflow automation for Dynamics 365. learn.microsoft.com/en-us/power-automate ↗ 15 Sept 2026 · AI-evaluated
Identity 1 · supported on all
Data Enrichment Supported Data EnrichmentSupported Auto-profile enrichment appends social and publicly listed contact information. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Supported Data EnrichmentSupported AI-powered Data Enrichment updates opportunity fields using email and meeting context. learn.microsoft.com/en-us/dynamics365/sales/data-enr… ↗ 15 Sept 2026 · AI-evaluated
Audience 1 · supported on all
Audience Segmentation Supported Audience SegmentationSupported Marketing automation includes behavioral segmentation and audience segments. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Supported Audience SegmentationSupported Marketing lists assembled using criteria for campaign distribution learn.microsoft.com/en-us/dynamics365/sales/develope… ↗ 15 Sept 2026 · AI-evaluated
Activation 3 · graded apart
Conversational (Chat / WhatsApp / RCS) Core Conversational (Chat / WhatsApp / RCS)Core Growth pricing includes Chat, Email, and phone. freshworks.com/crm/pricing ↗ 15 Sept 2026 · AI-evaluated Supported Conversational (Chat / WhatsApp / RCS)Supported SMS text messaging enables sellers to send and receive customer messages. learn.microsoft.com/en-us/dynamics365/sales/sms-intro ↗ 15 Sept 2026 · AI-evaluated
Email Delivery Core Email DeliveryCore Freshsales pricing includes Email as a communication channel. freshworks.com/crm/pricing ↗ 15 Sept 2026 · AI-evaluated Supported Email DeliverySupported Create and send email message is documented for Dynamics 365 Sales. learn.microsoft.com/en-us/dynamics365/sales ↗ 15 Sept 2026 · AI-evaluated
Marketing Email Supported Marketing EmailSupported Marketing journeys support send email campaign actions. crmsupport.freshworks.com/support/solutions/articles/50000… ↗ 15 Sept 2026 · AI-evaluated Supported Marketing EmailSupported Campaign activities support bulk email distribution through marketing lists. learn.microsoft.com/en-us/dynamics365/sales/develope… ↗ 15 Sept 2026 · AI-evaluated
Analytics 1 · graded apart
Business Intelligence / Reporting Core Business Intelligence / ReportingCore Analytics provides standard, attribution, conversion, win-loss, and custom reports. freshworks.com/crm/features ↗ 15 Sept 2026 · AI-evaluated Supported Business Intelligence / ReportingSupported Dynamics 365 Sales provides dashboards, charts, and Power BI visualizations. learn.microsoft.com/en-us/dynamics365/sales/dashboar… ↗ 15 Sept 2026 · AI-evaluated
Orchestration 2 · supported on all
Campaign Management Supported Campaign ManagementSupported Freshsales Suite supports targeted campaigns and campaign analytics. freshworks.com/crm/suite ↗ 15 Sept 2026 · AI-evaluated Supported Campaign ManagementSupported Campaigns and quick campaigns distribute activities to marketing lists and capture campaign responses. learn.microsoft.com/en-us/dynamics365/sales/develope… ↗ 15 Sept 2026 · AI-evaluated
Lead Scoring / Routing Supported Lead Scoring / RoutingSupported Contact scoring prioritizes prospects by conversion likelihood. crmsupport.freshworks.com/support/solutions/articles/50000… ↗ 15 Sept 2026 · Verified by hand Supported Lead Scoring / RoutingSupported Predictive lead scoring assigns scores based on signals from leads and related entities. learn.microsoft.com/en-us/dynamics365/sales/work-pre… ↗ 15 Sept 2026 · AI-evaluated
AI & agents 5 · supported on all
Agent Interface (MCP / Tool API) Supported Agent Interface (MCP / Tool API)Supported Freshsales exposes REST APIs for reading and modifying CRM data. developers.freshworks.com/crm/api ↗ 15 Sept 2026 · AI-evaluated Supported Agent Interface (MCP / Tool API)Supported The Dynamics 365 Sales MCP server exposes sales tools and Dataverse operations to external AI agents. learn.microsoft.com/en-us/dynamics365/sales/model-co… ↗ 15 Sept 2026 · AI-evaluated
Agentic AI / Autonomous Agents Supported Agentic AI / Autonomous AgentsSupported Freshsales pricing lists a Freddy AI Agent add-on. freshworks.com/crm/pricing ↗ 15 Sept 2026 · AI-evaluated Supported Agentic AI / Autonomous AgentsSupported Dynamics 365 Sales includes Sales Qualification Agent and Sales Opportunity Agent. learn.microsoft.com/en-us/dynamics365/sales/ai-agent… ↗ 15 Sept 2026 · AI-evaluated
AI Assistant / Copilot Supported AI Assistant / CopilotSupported Freddy AI Copilot assists with sales productivity and email creation. freshworks.com/crm/freddy-ai ↗ 15 Sept 2026 · AI-evaluated Supported AI Assistant / CopilotSupported Copilot provides chat and embedded assistant experiences in sales apps. learn.microsoft.com/en-us/dynamics365/sales/enable-s… ↗ 15 Sept 2026 · AI-evaluated
Generative AI (Content) Supported Generative AI (Content)Supported Freddy generates personalized prospecting email copy. freshworks.com/crm/freddy-ai ↗ 15 Sept 2026 · Verified by hand Supported Generative AI (Content)Supported Copilot generates sales summaries, email drafts, and other natural-language content. learn.microsoft.com/en-us/dynamics365/sales/copilot-… ↗ 15 Sept 2026 · AI-evaluated
Predictive Scoring / Propensity Supported Predictive Scoring / PropensitySupported Freddy scores contacts using data points and behavioral patterns. freshworks.com/crm/freddy-ai ↗ 15 Sept 2026 · AI-evaluated Supported Predictive Scoring / PropensitySupported Predictive opportunity scoring calculates scores using historical data. learn.microsoft.com/en-us/dynamics365/sales/digital-… ↗ 15 Sept 2026 · AI-evaluated
CRM 2 · all core on every row
Contact / Account Management Core Contact / Account ManagementCore Contact and Account Management is a named pricing capability. freshworks.com/crm/pricing-compare ↗ 15 Sept 2026 · Verified by hand Core Contact / Account ManagementCore Dynamics 365 Sales stores and manages account and contact records. learn.microsoft.com/en-us/dynamics365/sales/accounts… ↗ 15 Sept 2026 · Verified by hand
Sales Pipeline Core Sales PipelineCore Sales Pipeline Management is a named pricing capability. freshworks.com/crm/pricing-compare ↗ 15 Sept 2026 · Verified by hand Core Sales PipelineCore Sales pipeline management and forecasting microsoft.com/en-gb/dynamics-365/products/sale… ↗ 15 Sept 2026 · Verified by hand

Not offered means the evidence sweep read the vendor's documentation and did not find it — hover to see the page it checked. — means no verdict either way. Hover a recorded cell to read its evidence and source; a cell with no source says so, and each cell says whether an AI pass or a person set the grade.

Sources · 40 pages on the vendors' own sites
Microsoft Dynamics 365 Sales · 18
Agent Builder / Orchestration — learn.microsoft.com/en-us/dynamics365/sales/configur…Agent Interface (MCP / Tool API) — learn.microsoft.com/en-us/dynamics365/sales/model-co…Agentic AI / Autonomous Agents — learn.microsoft.com/en-us/dynamics365/sales/ai-agent…AI Assistant / Copilot — learn.microsoft.com/en-us/dynamics365/sales/enable-s…AI Governance & Guardrails — learn.microsoft.com/en-us/dynamics365/sales/sales-co…Audience Segmentation — learn.microsoft.com/en-us/dynamics365/sales/develope…Business Intelligence / Reporting — learn.microsoft.com/en-us/dynamics365/sales/dashboar…Campaign Management — learn.microsoft.com/en-us/dynamics365/sales/develope…Contact / Account Management — learn.microsoft.com/en-us/dynamics365/sales/accounts…Conversational (Chat / WhatsApp / RCS) — learn.microsoft.com/en-us/dynamics365/sales/sms-introData Enrichment — learn.microsoft.com/en-us/dynamics365/sales/data-enr…Email Delivery — learn.microsoft.com/en-us/dynamics365/salesGenerative AI (Content) — learn.microsoft.com/en-us/dynamics365/sales/copilot-…Lead Scoring / Routing — learn.microsoft.com/en-us/dynamics365/sales/work-pre…Marketing Email — learn.microsoft.com/en-us/dynamics365/sales/develope…Predictive Scoring / Propensity — learn.microsoft.com/en-us/dynamics365/sales/digital-…Sales Pipeline — microsoft.com/en-gb/dynamics-365/products/sale…Workflow Automation — learn.microsoft.com/en-us/power-automate

Choose Freshsales if you need

On Freshsales's record, not on Microsoft Dynamics 365 Sales's

Same jobs on record. Decide on price, and on how each connects to what you already run — drop both onto a canvas to see it.

Pricing
From $9/user/month (billed annually)

Choose Microsoft Dynamics 365 Sales if you need

On Microsoft Dynamics 365 Sales's record, not on Freshsales's

Same jobs on record. Decide on price, and on how each connects to what you already run — drop both onto a canvas to see it.

Pricing
£50.00/user/month, paid yearly (excl. VAT)

Freshsales vs Microsoft Dynamics 365 Sales — FAQ

What is the difference between Freshsales and Microsoft Dynamics 365 Sales?

Both are CRM tools. Freshsales covers the CRM core; the two records cover the same jobs. The matrix above shows every recorded cell citing the vendors' own documentation.

Is Freshsales or Microsoft Dynamics 365 Sales better?

Neither is universally better — it depends on your stack. On record the two cover the same jobs, so decide on price and on how each connects to what you already run. Map both against your actual requirements rather than a generic feature count.

How do Freshsales and Microsoft Dynamics 365 Sales compare on price?

Freshsales: From $9/user/month (billed annually). Microsoft Dynamics 365 Sales: £50.00/user/month, paid yearly (excl. VAT). Check each vendor's page for current rates.

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