Pipedrive Alternatives
CRM · 4 alternatives compared
Looking to replace Pipedrive? Sales-focused, lightweight CRM that’s easier to operate than HubSpot and generally more budget-friendly for core pipeline management. Below are 4 CRM alternatives, ranked by how much capability overlap they share with Pipedrive — so the closest matches come first.
Pipedrive alternatives compared
Ranked by shared core capabilities with Pipedrive. We take no referral fees — ordering is by relevance, not who paid us.
| Vendor | Shared capabilities with Pipedrive | Pricing | Also strong in | Compare |
|---|---|---|---|---|
 Attio 1 core capabilities
| Contact / Account Management | Per-seat | — | Compare |
 Brevo 2 core capabilities
| Contact / Account Management | Freemium | Email Delivery | Compare |
 HubSpot 1 core capabilities
| Contact / Account Management | Freemium | — | Compare |
 ZOHO CRM 1 core capabilities
| Contact / Account Management | Per-seat | — | Compare |
What to look for in a Pipedrive alternative
Pipedrive’s core capabilities — check each alternative for coverage of these before shortlisting:
- Contact / Account Management
- Sales Pipeline
Pipedrive alternatives — FAQ
What is the best alternative to Pipedrive?
Attio is the closest match among the 4 CRM alternatives we track. It shares 1 of Pipedrive’s core capability (Contact / Account Management). The right choice depends on your existing stack — compare all 4 in the table above.
What should I look for in a Pipedrive alternative?
Pipedrive’s core strengths are Contact / Account Management, Sales Pipeline. Prioritise alternatives that cover the capabilities you actually use, and that integrate cleanly with the rest of your stack — a replacement that doesn’t connect to your warehouse, CDP, or activation tools isn’t really a replacement.
How much do Pipedrive alternatives cost?
Pricing varies — alternatives here range across Per-seat, Freemium. Check each vendor’s page for current rates.
Can I compare Pipedrive and Attio side by side?
Yes. Drop both onto a canvas in Martech Stack Builder and see how each integrates with your warehouse, CDP, and activation tools — then score them against your actual requirements before deciding.
More CRM comparisons
Evaluating the field? See the alternatives to each of these too:
Browse all CRM vendors
Stack Builder’s full directory has every CRM vendor we track, with capabilities, pricing, and integration data.
View CRM directory →Evaluating Pipedrive alternatives? Do it in your stack’s context.
Drop Pipedrive and the alternatives onto a canvas, see how they integrate with what you already have, and score them against your actual requirements — not a generic feature list.
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