Martech Vendor Directory

Agentic learning system that continuously experiments with message timing, content, and channel per user instead of s...

French experience-optimization platform offering web experimentation, feature experimentation, and AI-driven personal...

On-premise-friendly experimentation platform with group-sequential statistics built by ex-Booking.com experimentation...

Warehouse-native composable CDP for audience building and activation on data that stays in the warehouse. Acquired by...

ActiveCampaign gives you the email marketing, marketing automation, and CRM tools you need to create incredible custo...

Long-established consumer data and identity company whose Real Identity platform resolves and manages people-based ID...

European full-stack advertising platform offering DSP, ad server, DMP, and creative management in a single integrated...

Adjust is a mobile measurement partner (MMP) for app marketers, providing attribution, in-app analytics, SKAdNetwork...

Enterprise digital analytics platform for measuring web, mobile, and cross-channel customer behavior within the Adobe...

Enterprise data management platform (DMP) for building audience segments and activating them across advertising and p...

Enterprise cross-channel campaign management platform for orchestrating personalized email, direct mail, SMS, and pus...

Cross-channel analytics platform built on Adobe Experience Platform, providing unified customer journey analysis acro...

Server-side event forwarding within Adobe Experience Platform Tags, routing events to third-party destinations withou...

Enterprise customer experience platform providing unified data ingestion, real-time profiles, identity resolution, an...

Real-time journey orchestration platform built on AEP for delivering personalized 1:1 experiences across email, push,...

Enterprise customer data platform built on AEP for unifying customer profiles in real time and activating audiences a...

Tag management system within Adobe Experience Platform for deploying and managing marketing and analytics tags across...

Enterprise personalization and A/B testing platform for delivering targeted experiences across web, mobile, and email...

Multi-location advertising platform for franchises and distributed brands to launch localized paid campaigns across M...

Data and identity company whose Conexa platform provides portable, bring-your-own-graph identity and onboarding witho...

Adverity is a marketing data integration and analytics platform that pulls campaign and business data from many sourc...

Open-source data integration platform with 300+ pre-built connectors for extracting and loading data from any source...

Open-source workflow orchestration platform for scheduling, monitoring, and managing complex data pipelines as code u...

Mobile-first customer engagement platform specializing in push notifications, in-app messaging, SMS, and mobile walle...

No-code AI platform aimed at agencies and marketing teams for predictive modeling, forecasting, and AI-assisted repor...

AI-powered search and discovery API platform enabling fast, relevant search experiences for websites, mobile apps, an...

Analytics automation platform for visual data preparation, blending, and modeling used widely by marketing and financ...

Amazon's demand-side platform for programmatically buying display, video, and audio ads across Amazon properties and...

AWS's managed machine learning platform for building, training, and deploying models, frequently used for in-house pr...

Scalable cloud email sending service from AWS for transactional and marketing email delivery at low per-message cost.

AI-powered identity resolution platform that unifies customer data from disparate sources into persistent, accurate c...

Digital analytics platform for understanding user behavior across web and mobile products through event-based trackin...

Amplitude's experimentation add-on: A/B tests and feature rollouts targeted with the same behavioral cohorts as Ampli...

AI copywriting platform with predictive performance scoring that estimates how each message variant will convert befo...

Distributed event streaming platform designed for high-throughput, fault-tolerant data pipelines. Apache Kafka is the...

Apache Software Foundation customer data platform implementing the OASIS CDP standard for event collection, profiles,...

Product adoption platform for building in-app onboarding flows, feature announcements, and user guidance without engi...

Engage Customers with AI Marketing

AppsFlyer is a mobile measurement partner (MMP) for app marketers to attribute installs and in-app events to ad campa...

Marketing-data-infrastructure-as-a-service that gives agencies and martech builders white-label collection, identity,...

Intelligent pipeline automation platform that builds, runs, and optimizes ingestion and transformation pipelines with...

Enterprise semantic layer providing governed, high-performance metric definitions and OLAP-style querying over cloud...

Modern CRM built on a flexible data model that adapts to any workflow, with real-time syncing from email, calendar, a...

Attribution (attributionapp.com) is a multi-touch marketing analytics platform designed to help marketers, particular...

Tracking-plan management and instrumentation governance tool that keeps event schemas consistent across every destina...

Amazon Kinesis is a platform for streaming data on AWS, making it easy to collect, process, and analyze real-time dat...

AWS object storage service providing virtually unlimited scalable storage for data lakes, backups, analytics, and app...

European consent management platform focused on user-friendly cookie consent experiences with playful UI design and G...

Microsoft Azure's massively scalable object storage service for unstructured data, data lakes, backups, and cloud-nat...

Azure Event Hubs is a big data streaming platform and event ingestion service capable of receiving millions of events...

Microsoft's unified analytics service combining enterprise data warehousing, big data processing, and data integratio...

Data exchange platform providing identity graph matching, enrichment, and onboarding via a large US consumer device-t...

Google's serverless, fully managed cloud data warehouse for scalable analytics with built-in ML, geospatial analysis,...

Predictive AI for e-commerce that scores visitor purchase intent in real time and expands identified audiences for ma...

Commerce experience platform combining search, merchandising, content management, and customer engagement for persona...

Bloomreach's AI-driven commerce search and merchandising product - site search, recommendations and category ranking,...

Packaged CDP that unifies first-party customer data and enables real-time audience segmentation, lifecycle orchestrat...

Cross-channel customer engagement platform with real-time AI decisioning across email, push, SMS and in-app. Acquired...

European personalization and behavioral targeting platform for e-commerce and media, using real-time visitor behavior...

Branch provides the leading mobile linking platform, with solutions that unify user experience and measurement across...

Cross-channel customer engagement platform for orchestrating personalized messaging across push, email, SMS, in-app,...

All-in-one CRM suite with email marketing, SMS campaigns, chat, and marketing automation for small and mid-sized busi...

Cardlytics-owned identity platform that resolves in-store point-of-sale transactions to identifiable households for r...

First-party data capture platform that collects granular behavioral events and resolves identity in real time without...

Reverse ETL platform that syncs data warehouse models to 200+ business tools, turning your warehouse into an operatio...

Audience segmentation and identity company (PRIZM heritage) offering onboarding, syndicated segments, and closed-loop...

Open-source columnar database optimized for real-time analytical queries on billions of rows, with both self-hosted a...

Visual data transformation platform for Snowflake that generates optimized SQL through a column-aware graphical inter...

European enterprise tag management and data platform combining server-side tag management, consent management, and cu...

Simple, affordable feature-flag service with percentage rollouts and targeting for teams that want flags without plat...

Contentful is a leading enterprise headless CMS and composable content platform. Its core product is a structured-con...

Contentstack competes primarily in enterprise headless CMS and composable DXP markets. Its core is structured-content...

Privacy-focused A/B testing and experimentation platform for optimizing web experiences without relying on third-part...

Scandinavian consent management platform providing cookie consent banners, policy management, and compliance tools fo...

Consent management platform with automated cookie scanning, providing GDPR and CCPA-compliant consent banners for web...

Affordable consent management platform providing cookie consent banners, scanning, and compliance tools for GDPR, CCP...

Copper competes in the SMB CRM space with an emphasis on Google Workspace-native workflows. In practice it is a sales...

GTM AI platform that evolved from copy generation into automated go-to-market workflows for content, prospecting, and...

Universal semantic layer that defines metrics once on top of the warehouse and serves them consistently to BI tools,...

Developer-friendly customer engagement platform for building automated messaging workflows across email, push, SMS, a...

Unified data intelligence platform combining a lakehouse architecture, Apache Spark, and AI/ML capabilities for analy...

Databricks' agentic CDP on the lakehouse - identity, audiences and activation running natively on Databricks. In Priv...

Managed dbt and Airflow platform bundling hosted development environments, orchestration, and ELT into one governed s...

Capture once. Command centrally. Connect everywhere. Datafly Signal is a first-party data platform that collects comp...

Google Cloud's SQL-based data transformation tool for managing ELT pipelines in BigQuery with version control, testin...

Collaborative data science platform where analysts and engineers build data pipelines, ML models, and AI applications...

No-code/SQL hybrid transformation tool for modeling and preparing data directly inside Snowflake. [Snowflake-focused...

Enterprise AI platform for building, deploying, and governing predictive and generative models, commonly used for chu...

DatoCMS is a friendly, secure and powerful platform that enables marketer, editorial or developer team to build compl...

Open-source data transformation framework that enables analytics engineers to build, test, and document SQL-based dat...

Developer-focused feature-flag platform (successor to Taplytics) with edge evaluation and experimentation on flags. [...

European composable CDP that syncs data warehouse audiences to marketing and advertising destinations, with a focus o...

AI-powered personalization platform delivering individualized experiences across web, mobile, email, and kiosks, now...

IP-targeting ad-tech company that onboards physical addresses directly to household IP addresses for cookieless digit...

Open-source, consent-aware event collection framework (walkerOS) that captures first-party web events declaratively a...

Warehouse-native experimentation platform known for rigorous statistics (CUPED, sequential testing), now operating as...

Global audience data onboarding and enablement platform (a Dun & Bradstreet company) connecting offline and online au...

AI platform for predicting consumer behavior, providing propensity models, customer scoring, and audience enrichment...

Google's mobile and web app development platform providing analytics, authentication, databases, hosting, and cloud m...

Google's cross-platform push notification service for delivering messages to iOS, Android, and web apps at no cost.

Fully managed data integration platform that automates ELT pipelines from 500+ sources to cloud warehouses with zero-...

Open-source feature-flag and remote-config platform with A/B testing support, self-hostable or SaaS. [Popular open-so...

Freshdesk is a cloud helpdesk for managing customer inquiries across email, chat, phone, and social channels, with au...

Privacy-first event collection and routing platform that captures web/app events and forwards them to analytics and a...

Freshsales (by Freshworks) competes in the SMB/mid-market sales force automation (SFA) CRM segment. In practice it ce...

E-commerce customer data platform that captures storefront events server-side and routes enriched first-party data to...

We collect data from any source and transform it into automated marketing reports.

Google's advertising platform for search, display, video (YouTube), shopping, and app campaigns, reaching billions of...

Google's event-based analytics platform for measuring user behavior across websites and apps, with free BigQuery expo...

Google Cloud's unified object storage service for data lakes, backups, and content delivery with multiple storage cla...

Free tag management system for deploying and managing marketing, analytics, and advertising tags on websites and mobi...

Google Cloud's unified ML and GenAI platform, commonly paired with BigQuery for predictive audiences and marketing mo...

Open-source feature flagging and warehouse-native experimentation platform that computes results on the customer's ow...

Marketing-focused composable CDP that enables non-technical teams to build and activate audience segments directly fr...

Server-side tag management environment that processes and routes events from a cloud server rather than the user's br...

Open-source-rooted AI platform (Driverless AI, H2O) for automated machine learning and GenAI apps on enterprise data....

Autocapture analytics platform that retroactively tracks every user interaction without manual instrumentation, enabl...

Help Scout is a customer support platform with a shared inbox, live chat/help widget, and a knowledge base. It’s buil...

Composable CDP that activates data warehouse models as audiences, syncing to 200+ marketing, sales, and advertising d...

BI platform built around an as-code data modeling layer, letting teams define reusable models and metrics that power...

Behavior analytics platform combining heatmaps, session recordings, and user feedback tools to understand how visitor...

All-in-one CRM platform with marketing, sales, service, and content hubs for growing businesses, known for its free C...

HubSpot's separately priced marketing automation hub: email, journeys, forms and campaign orchestration on the HubSpo...

HubSpot Service Hub is a CRM-connected help desk for managing customer inquiries across email, chat, forms, and messa...

imagino competes in the Customer Engagement Platform (CEP) / CDP + journey orchestration space, with a clear architec...

Data clean-room / decentralized collaboration platform that matches customer datasets between companies without any r...

AI-powered customer experience platform for cross-channel personalization, campaign orchestration, and predictive seg...

Meta's visual advertising platform for reaching users through Stories, Reels, Feed, and Explore with image, video, an...

Shopify-focused testing platform for experimenting on prices, shipping thresholds, offers, and content with profit-ba...

AI-first customer service platform combining live chat, help desk, proactive messaging, and AI chatbot (Fin) for supp...

Cross-channel customer engagement platform for orchestrating personalized messaging across email, push, SMS, in-app,...

AI messaging-optimization platform (formerly Phrasee) that generates, tests, and personalizes brand-safe marketing co...

Generative AI platform for marketing teams producing on-brand copy and content with brand-voice controls and campaign...

Gain clarity on the audience journey with privacy-compliant first-party data.

Open-source real-time event collection and data pipeline platform for routing behavioral data to warehouses and analy...

Experimentation and AI personalization platform spanning web, full-stack, and feature experimentation with strong con...

Privacy-enhancing identity exchange that uses cryptoidentity matching so partners can link and onboard records withou...

Privacy automation platform providing consent management, data subject rights, and data mapping with programmatic pri...

E-commerce marketing automation platform specializing in email and SMS with deep Shopify integration, behavioral segm...

Klaviyo's separately billed customer data platform tier: profile unification, identity and predictive analytics on to...

Kontent.ai competes in the enterprise headless CMS and composable digital-experience platform market. It is principal...

Enterprise feature-management platform for controlled releases, targeting, and experimentation on feature flags. [Cat...

B2B advertising platform offering sponsored content, messaging, and lead generation with professional demographic and...

Server-side data connector for Shopify and subscription commerce that fixes revenue and identity tracking into GA4, a...

Data connectivity platform providing identity resolution, audience onboarding, and privacy-safe data collaboration fo...

Google Cloud's enterprise BI platform using LookML for governed data modeling, providing self-serve analytics, embedd...

Customer data platform, now positioned as a decision engine, that composes with cloud warehouses and applies ML-drive...

Email marketing and automation platform for small businesses, offering campaign creation, audience management, landin...

Developer-focused email delivery API from Sinch for sending, receiving, and tracking transactional and bulk email at...

Visual workflow automation platform connecting apps and services through drag-and-drop scenarios with advanced data t...

Visual, cloud-native data transformation and pipeline platform for Snowflake, Databricks, and the major warehouses. [...

Privacy-focused, open-source tag management system bundled with Matomo Analytics, offering full data ownership with o...

Asian-headquartered packaged CDP focused on real-time customer data unification, segmentation, and activation for ent...

Omnichannel communications platform providing SMS, WhatsApp, voice, and chat APIs for customer engagement and busines...

One warehouse-native platform to unify data, activate audiences, and engage customers.

Meta's advertising platform spanning Facebook, Instagram, Messenger, and Audience Network with advanced audience targ...

Enterprise server-side event routing platform that processes customer events in your own cloud infrastructure for max...

Robust CRM suited to organizations standardized on Microsoft; strong automation and reporting with broad integration...

Microsoft Fabric is a SaaS analytics platform combining a SQL data warehouse with a unified lake (OneLake) for BI and...

Open-source AI layer that runs predictive and generative models directly inside databases via SQL, keeping ML next to...

Warehouse-native product analytics platform that runs queries directly on your data warehouse, providing funnel, rete...

Product analytics platform for tracking user behavior, measuring engagement, and understanding conversion with event-...

MoEngage is an internet company that features cloud-based marketing services for consumer businesses.

Document-oriented NoSQL database providing flexible schema design, horizontal scaling, and Atlas managed cloud servic...

The Magic Behind Your Marketing Movable Ink activates data into personalized content in any customer touchpoint.

Enterprise customer data platform with real-time data quality, identity resolution, and audience management for mobil...

Microsoft's enterprise relational database management system for transactional workloads, with SQL Server on-premise...

Open-source relational database and the world's most popular database for web applications, powering WordPress, Shopi...

Open-source workflow automation platform with a visual editor, self-hosting option, and code-level flexibility for bu...

Data collaboration and commerce platform that lets companies buy, sell, and onboard data with standardized identity m...

Open-source data integration platform from Apache for automating data flows between systems with visual dataflow prog...

No-code predictive analytics tool that lets business users train and deploy churn, LTV, and lead-scoring models in mi...

Reinforcement-learning decisioning product that self-optimizes offer, channel, and timing choices per customer, acqui...

CRO platform combining A/B testing, surveys, segmentation, and RFM-based customer analytics for e-commerce. [E-commer...

Developer-friendly push notification and in-app messaging platform offering free unlimited push delivery with segment...

Enterprise privacy management platform providing consent management, data discovery, DSAR automation, vendor risk, an...

Optimizely's web experimentation product: visual and code-based A/B and multivariate testing with audience targeting...

Privacy platform combining consent management, data privacy monitoring, and vendor risk scoring to simplify complianc...

Privacy-first composable CDP built for European enterprises, combining first-party data collection, identity resoluti...

Development and orchestration workspace for dbt projects with an IDE, scheduling, CI, and cost observability. [Indepe...

Decision-intelligence platform delivering packaged AI applications for pricing, inventory, and customer intelligence,...

No-code predictive analytics platform that enables business teams to build ML models for churn, LTV, and conversion p...

Product experience platform combining product analytics, in-app guides, user feedback, and session replay to drive pr...

Enterprise AI that generates and optimizes marketing language using a decision-model trained on message performance o...

Visual discovery advertising platform for reaching users with high purchase intent through promoted pins, shopping ad...

Sales-focused, lightweight CRM that’s easier to operate than HubSpot and generally more budget-friendly for core pipe...

Privacy-focused tag management system bundled with Piwik PRO Analytics Suite, offering EU-hosted deployment and full...

Lightweight reverse ETL platform for syncing data warehouse models to business tools with a focus on simplicity and f...

Advanced open-source relational database known for extensibility, standards compliance, and robust support for comple...

Open-source product analytics platform bundling event tracking, session replay, feature flags, A/B testing, and surve...

Microsoft's business intelligence platform for creating interactive dashboards, reports, and data visualizations with...

Dutch privacy-first CDP focused on first-party data unification, consent management, and GDPR-compliant customer data...

Visual-plus-code data transformation platform that compiles drag-and-drop pipelines to open Spark/SQL code. [Low-code...

AWS's cloud data warehouse for petabyte-scale analytics with columnar storage, massively parallel processing, and dee...

European identity graph and data-onboarding provider. Acquired Zeotap's third-party audience data business (2025) — i...

Open-source, warehouse-native customer data platform for event collection, identity resolution, and audience activati...

Enterprise marketing automation platform from Salesforce for email, mobile, social, advertising, and journey orchestr...

Enterprise-grade CRM with strong ecosystem, extensibility, and wide integration coverage for data warehouses and acti...

Salesforce Service Cloud is a customer support CRM for managing cases, knowledge, and digital channels in a unified a...

Sanity competes in the enterprise headless CMS and composable content-platform market. Its core is a hosted real-time...

Omnichannel customer engagement platform for retail and ecommerce, with prebuilt lifecycle tactics. Acquired by SAP i...

IP-based data onboarding and audience platform (Smart Zones) that matches offline data to digital audiences without c...

A/B testing platform purpose-built for Shopify themes and templates, with AI-suggested test hypotheses. [Fast-growing...

Delivering the fastest out-of-the box results of any customer data platform.

Proxy-based A/B testing platform that runs experiments server-side without JavaScript tags, avoiding flicker and clie...

Data privacy vault that isolates and protects sensitive customer data (PII, PCI, PHI) through tokenization while enab...

Snapchat's advertising platform for reaching younger audiences through Stories, Spotlight, AR Lenses, and full-screen...

Managed hosting for Snowplow-compatible event pipelines, delivering behavioral data to the customer's warehouse witho...

Cloud-native data warehouse with separated storage and compute, enabling elastic scalability, secure data sharing, an...

Open-source behavioral data platform for creating and owning high-quality, granular event data in your own data wareh...

Feature-flag and experimentation platform that ties flags to product metrics, acquired by Harness and folded into its...

Next-generation data transformation framework with virtual environments, efficient CI, and incremental computation th...

Product experimentation platform combining feature flags, A/B testing, analytics, and session replay on one event pip...

Storyblok competes in the enterprise headless CMS and composable content platform market. It stores structured conten...

Strapi competes in the headless CMS and composable content platform market. It is fundamentally a Node.js-based conte...

Managed streaming CDC platform that moves database changes and events into warehouses and streams in real time as a K...

Open-source Firebase alternative providing PostgreSQL database, authentication, real-time subscriptions, storage, and...

Supermetrics is a marketing data integration platform that pulls campaign and performance data from ad/analytics tool...

Enterprise data visualization and analytics platform known for powerful visual exploration, self-serve dashboards, an...

Real-time customer data platform within the Tealium suite for building unified profiles, creating audiences, and acti...

Server-side event processing engine within the Tealium suite for collecting, transforming, and routing customer event...

Enterprise tag management system within the Tealium suite for deploying and governing marketing, analytics, and adver...

Teavaro enables real-time identity resolution and privacy-first data activation to power AI-ready marketing with owne...

Demand-side platform for programmatic advertising across display, video, CTV, audio, and digital out-of-home channels.

Identity and data onboarding company specializing in deterministic matching, with a strong healthcare (HCP/DTC) pract...

Social advertising platform for creating, managing, and optimizing campaigns on TikTok's short-form video network.

Entity resolution engine that unifies customer records across systems using deterministic and probabilistic matching...

Open-source customer data platform with graphical automation flows for collecting, transforming, and routing customer...

Automated analytics-QA tool that monitors event traffic across tools and alerts when tracking breaks or drifts from s...

Data privacy platform automating consent management, data subject requests (DSRs), and regulatory compliance across t...

Enterprise customer data platform combining data collection, unification, segmentation, and activation with machine l...

Identity and data-onboarding provider offering mobile-centric identity graphs and match services for ad tech and bran...

Privacy management platform providing consent management, data inventory, and regulatory compliance automation for en...

Cloud communications platform providing APIs for SMS, voice, video, email, and WhatsApp messaging at scale.

Customer data platform with 400+ pre-built integrations for real-time data collection, identity resolution, and audie...

Cloud-based email delivery platform for transactional and marketing emails with deliverability tools and analytics.

Enterprise GenAI content platform for creating personalized, brand-consistent marketing text and imagery at scale. [F...

Enterprise AI platform whose Zero Data AI Cloud includes the CDP Agent built on the acquired ActionIQ architecture.

Open-source feature-management platform focused on private, self-hosted flag evaluation at enterprise scale. [Privacy...

Product adoption platform for building in-app onboarding flows, feature tours, checklists, and surveys without code.

Cloud communications platform (CPaaS) offering APIs for SMS, voice, video, and messaging channels for business applic...

Voyado operates as a retail CX/engagement suite spanning two adjacent spaces: (1) retail CRM + marketing automation +...

Predictive LTV and growth platform that forecasts user value early and feeds those predictions to ad platforms for va...

Full-stack optimization suite from Wingify covering web and server-side A/B testing, personalization, behavior analyt...

UK-based experimentation suite offering A/B, multivariate, and server-side testing with hands-on managed service opti...

With WhatsApp, you'll get fast, simple, secure messaging and calling for free, available on phones all over the world.

Enterprise generative AI platform with its own Palmyra models, used by marketing organizations for governed, on-brand...

Data orchestration platform built on top of the modern data stack, combining ingestion, transformation, and activatio...

No-code automation platform connecting 6,000+ apps with workflow triggers, actions, and conditional logic for busines...

Customer service platform combining ticketing, live chat, knowledge base, and AI-powered support automation for busin...

AI-powered Customer Data Platform focused on first-party data: deterministic identity resolution, unified profiles, a...

Warehouse-native, composable deployment of the Zeotap CDP. Builds unified customer profiles, segments, and determinis...

Customer engagement platform combining CDP, marketing automation, and AI-driven campaigns for mid-market B2C businesses.

Marketing platform combining a proprietary identity graph with omnichannel activation across email, paid media and on...

Open-source ML-powered entity resolution library for deduplication and record linking across large datasets.

All-in-one CRM platform with sales automation, marketing, customer service, and analytics for small to mid-market bus...